SGS Portugal
Client: SGS Portugal Challenge: Promote SGS Academy courses, generating qualified leads and reinforcing SGS’s nationally and internationally recognition as respectable and trustworthy brand in the digital sphere. Approach: Content Strategy: Weekly writing of 2 to 4 technical articles, according to the themes of courses to be held in the near future by SGS Academy. All […]
ViaCard — Digital Journey for Discounts on Lisbon’s Bridges
Cliente: ViaCard Challenge: Introduce the ViaCard brand into the digital environment through a series of campaigns over the years, migrating from traditional media to digital ads, especially Facebook and Instagram. Approach: Geolocation Targeting: Geolocation targets were used to direct campaigns based on location, effectively reaching people passing over Lisbon’s bridges. Behavioral Targeting: Behavioral targeting was […]
Eufin
Client: EUFIN (The Conference of Accounting in Europe) Challenge: EUFIN, an annual finance conference held in various European cities, faced the challenge of creating a website that could adapt to each edition of the event. The goal was to maintain visual consistency while allowing its different teams to easily introduce changes. Approach: WordPress Selection: WordPress […]
Geological Museum Catalogue — Accessibility, Rigor and Aesthetics
Client: Geological Museum (Lisbon) Challenge: Lisbon’s Geological Museum wished to develop a catalogue-like website to showcase its vast collection in a practical yet aesthetically appealing and rigorous way. Approach: Open Access: the project aimed at making scientific information about its collection open to the public, through the creation of an online catalogue. Scientific rigor: ensuring […]
Narrative-driven Halloween post
Client: Devoteam Portugal Challenge: Devoteam wanted to set itself apart with a Halloween post that should not only be engaging but was also expected to put forward the company’s tech services. Approach: Scriptwriting: before starting any design works, we carefully crafted a script that articulated Halloween and the brand’s tech services. The client then revised […]
Ginjinha Espinheira — Online Presence from scratch
Client: Ginjinha Espinheira Challenge: Ginjinha Espinheira is a historic brand, a locally very well-known but with no digital presence. Our challenge was to plan and solidify such a position for the brand, via the development of a content plan which honored both the brand’s long history and its essence — a traditional, accessible drink with […]
A Ginjinha Espinheira — Tradition becomes Digital
Cliente: Ginjinha Espinheira Challenge: Addressing the digital transition of a traditional brand, primarily known in Lisbon but less recognized in other regions of the country. The central challenge was to initiate a digital presence, starting with website development and subsequently boosting sales through advertising channels. Approach: Website and E-commerce Development: The digital transition process began […]